Since its opening in 2002 Boutique Ciel Bleu has built its business model on selecting its products directly from the brands it carries, to cut out the middleman while ensuring a finely curated selection at unbeatable prices. “We import our women’s wear ourselves with our finger on the pulse of fashion,” explains Dany Roseman, who runs the store along with his wife. “And we pass on all the savings we generate in the process to our customers.”